The Wonderbra: A Boost for Confidence and Cleavage

The WonderBra is gods gift to cleavage lovers.  For many years, women have been searching for the perfect bra that will give them the right amount of lift and cleavage.


The Wonderbra has been the answer to their prayers since the early 1990s.

With its unique design and high-quality construction, it has become a must-have for women who want to feel sexy and confident in their own skin.

In this blog post, we’ll delve into the history and impact of the Wonderbra.

A Brief History of the Wonderbra

The Wonderbra was first introduced in Canada in 1939, but it wasn’t until the 1990s that it became a global phenomenon.

The bra was redesigned by the Canadian lingerie company, Canadelle, and was marketed as the “ultimate push-up bra.” It was then licensed to the British lingerie company, Gossard, which launched the Wonderbra in the UK in 1994.

The Wonderbra quickly gained popularity, thanks in part to a memorable advertising campaign.

The campaign featured supermodel Eva Herzigova in a black Wonderbra, with the slogan “Hello Boys” printed across the ad. The ad caused quite a stir and became one of the most iconic ads of the 1990s.

How the Wonderbra Works

The Wonderbra is designed to lift and push the breasts together, creating a dramatic cleavage.

It achieves this effect through a combination of angled cups, underwire support, and padding.

The angled cups are designed to push the breasts upwards and inwards, while the underwire provides support and structure.

The padding is strategically placed to add volume and create a natural-looking shape.

The Wonderbra is available in a variety of styles, including strapless, plunge, and balcony.

Each style is designed to work with different types of clothing, from low-cut tops to strapless dresses.

The Impact of the Wonderbra

The Wonderbra had a significant impact on the lingerie industry, as it popularised the push-up bra trend. It also helped to boost women’s confidence by giving them the appearance of a fuller bust.

The ad campaign featuring Eva Herzigova was seen as empowering, as it showed a woman in control of her sexuality.

The Wonderbra’s impact can still be felt today, as it continues to be a popular choice among women who want to enhance their cleavage.

It has inspired other brands to create their own versions of the push-up bra, but the Wonderbra remains a classic.

…to finish off.

The Wonderbra has become an iconic piece of lingerie, thanks to its unique design and memorable advertising campaign

It has helped women feel more confident in their appearance and has popularised the push-up bra trend.

Whether you’re wearing it for a special occasion or just for everyday wear, the Wonderbra is sure to give you a boost of confidence and a dramatic cleavage.